“MAESTRO OF COLORS”: THE ARTEMISIA BAR AT THE SAVOY HOTEL CELEBRATES THE GENIUS OF ROTHKO WITH A NEW ART-INSPIRED COCKTAIL LIST
Minimalism, color, pure emotion.
This spring, the Hotel Savoy in Florence pays tribute to one of the great figures of contemporary art, Mark Rothko, with a brand-new cocktail list that transforms mixology into an artistic experience.
To mark the exhibition dedicated to the master of abstract expressionism, hosted at Palazzo Strozzi from March 14, Bar Artemisia presents “Maestro of Colours,” a new drink list created by Bar Manager Federico Galli. The project is the result of a collaboration between art and signature mixology, celebrated in the refined and intimate setting of Bar Artemisia, created by legendary mixology master Salvatore Calabrese.
Here, the bartender’s gestures become a creative act, and each cocktail is transformed into a liquid canvas capable of evoking the emotional intensity of Rothko’s paintings.
The new menu offers four creations, each inspired by an iconic work by the artist. Vibrant colors, deep contrasts, and refined ingredients come together in drinks that first strike the eye and then the palate, offering a multisensory experience where art can be sipped.
Almost a year after its inauguration, the Bar Artemisia confirms its status as one of the most fascinating venues on the Florentine mixology scene, inviting guests and enthusiasts to experience an evocative dialogue between contemporary art, taste, and atmosphere in the heart of the city.
“MAESTRO OF COLOURS”
The new cocktail list at Bar Artemisia – available from March 14
Red Horizon
(Inspired by Untitled Red and Yellow, 1952)
Rum, spices, yerbito, and red wine come together in an intense and enveloping cocktail that recalls the chromatic depths and energy of Rothko’s reds.
Nocturne Vermillon
(Inspired by Untitled Red and Black, 1953)
An elegant combination of blackberry foam and Negroni – with Campari, Vermouth Mancino Amaranto, and Tanqueray gin – for a sophisticated drink with bold contrasts.
Golden Silence
(Inspired by Untitled Yellow and Blue, 1954)
Bright and harmonious, it combines Venturo aperitif, Altamura Vodka, lemon, and peach nectar, evoking the sunny and contemplative atmospheres of Rothko’s palette.
Milky Light
(Inspired by Untitled White Center, 1950)
A delicate and surprising non-alcoholic option with lavender, Real Coconut Cream, and passion fruit: a soft and velvety balance, like a canvas suspended in light.
Because, just as in Rothko’s works, even a cocktail can conceal an emotion capable of lingering.
HOTEL SAVOY
Located in Piazza della Repubblica, in the beating heart of Florence, the Hotel Savoy—part of the Rocco Forte Hotels collection—has been one of the city’s most prestigious addresses for over a century.
Surrounded by icons such as Brunelleschi’s Dome, the Uffizi Gallery, and the Ponte Vecchio, the building, constructed in 1893, strikes a perfect balance between historic elegance and contemporary design.
The 79 rooms and suites, curated by Design Director Olga Polizzi, reinterpret Italian elegance with modern and refined details. Thanks to collaborations with local artisans and major cultural institutions, the Hotel Savoy is now a hub of Florentine cultural life.
Guests can also enjoy a culinary experience of the highest caliber at the Irene restaurant, led by Creative Director of Food Chef Fulvio Pierangelini, and discover the art of mixology at the Bar Artemisia, featuring creations by Master Salvatore Calabrese.
ROCCO FORTE HOTELS
Founded in 1996 by Sir Rocco Forte and his sister Olga Polizzi, Rocco Forte Hotels is a prestigious collection of 15 luxury hotels, resorts, apartments, and villas, each with a strong identity and unique character.
Managed by a family with four generations of hospitality experience, the group’s hotels are distinguished by their attention to detail, elegance, and service deeply rooted in the local area.
The group includes iconic properties in some of Europe’s most fascinating cities, including Milan, Rome, Florence, London, Edinburgh, Brussels, Munich, and Sicily, with new openings planned in the coming years in the Costa Smeralda, Noto, Naples, and Puglia.












